ECHELON and Canadian Lenders Association (CLA) announce strategic relationship; Echelon named preferred financial advisor by CLA

TORONTO, August 11, 2020 – As part of a strategic relationship signed between Echelon Capital Markets (Echelon) and the Canadian Lenders Association (CLA), Echelon has officially been named as the Preferred Financial Advisor to the CLA, effective immediately.

the Canadian Lenders Association

Echelon’s investment banking team has advised a number of CLA members with raising growth capital and undertaking M&A deals since the association’s inception. As part of its commitment to support the non-bank lending eco-system and Canada’s innovation agenda, Echelon will now offer preferred advisory access to the CLA members.

Karanjit S. Bhugra, Echelon’s Co-Head of Capital Markets and a CLA director said: “This agreement with the CLA is a testament to Echelon’s commitment to seeing the specialty finance sector grow in Canada. A robust specialty finance community in Canada is necessary to address the capital needs of SMEs and individuals during an important period of economic growth and job creation. Our financial services coverage group looks forward to solidifying our role as the pre-eminent financial advisor to the specialty finance sector as it looks to service these needs.”

Bhugra joined Echelon in March with a mandate to launch a premier, full-service investment banking platform to support Canada’s mid-market corporate community. Its combined offerings present clear advantages for prospective and existing clients, including delivering a one-stop approach to the balance sheet and advisory needs for corporate clients.

The CLA is composed of 80 consumer and small- and medium-sized enterprise (SME) lenders, representing $3.5 billion of economic activity and over a million businesses and individual Canadians supported.

Tal Schwartz, Head of Strategy at CLA noted: “Among ventures with high-growth rates and corresponding capital requirements, the increased reliance on non-bank lenders makes transparent and ethical lending practices all the more important. We’ve worked closely with Echelon and we know that our values and standards are completely aligned. They share our commitment to fair markets and access to capital.”

About Echelon Wealth Partners

Echelon Wealth Partners Inc. is a Canadian independent wealth management and capital markets firm known for its client-centred approach and innovative, entrepreneurial spirit. The company has approximately 60 Advisor and Portfolio Manager Teams with more than $6 billion in assets under administration and management. Echelon offers a wide range of financial services for individuals, households, institutions and corporate clients from its offices in Toronto, Oakville, Ottawa, London, Montreal, Saskatoon, Calgary, Edmonton, Vancouver and Victoria. Echelon Wealth Partners is a member firm of the Investment Industry Regulatory Organization of Canada (IIROC) and a member of the Canadian Investor Protection Fund (CIPF). For more information, please visit

About the Canadian Lenders Association

The Canadian Lenders Association (CLA) supports the growth of companies in the Canadian market that are in the business of lending, or providing other means of credit, to small businesses and individuals by non-conventional or innovative means to exchange ideas and explore ways of improving the sector; encourage principled and professional practices by innovative lenders; educate the public at large about innovative lending; encourage individual potential borrowers to be informed about the appropriateness of innovative lending to the borrowers' circumstance; and to advocate on behalf of, and represent the interests of innovative lenders.

For more information, media may contact: 
Dominic Chow
Chief Strategy Officer 
Echelon Wealth Partners